NBA G League:
Introducing
Our players aren’t just athletes. Fashion, ethnicity, hair style, culture, music choices, spirituality, hobbies—these are the kinds of things that make up who they are. So to tell these stories, we partnered up with On Lunch Break and took these guys off the court.
NBA G League
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Introducing
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NBA G League 〰️ Introducing 〰️
Agency:
Laundry Service
Role:
Concept Development
Art Direction
Design
Team:
Michael Kremer, CD
John McLaughlin, Sr. AD
Patrick Wells, CW
On Lunch Break, Production
Cheril Sanchez, Photographer